The Beef Initiative Conference - Kerrville, Texas

The Museum of Western Art

1550 Bandera Hwy., Kerrville, TX 78028

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Beef Initiative Conference

April 23-24, 2022

Museum of Western Art,

1550 Bandera Hwy.,

Kerrville, TX 78028


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  • Adult Gen Admission - $199.00.
  • Tickets include your lunch, beef dinner, poster, and t-shirt.
  • Children: Age 4-17, $59.00 (includes a meal)
  • Children under 4 years of age may attend for free.
  • 10% discount if paying with bitcoin on adult general admission ticket.


Saturday, April 23, 2022

  • 9:00AM – 4:00PM: Conference Speakers and lunch
  • 6:30PM – 8:30PM: Beef Plate Dinner  - K&C Cattle will provide some of their best cuts of tasty, healthy, Texas-grown, Austin beef.

9:15 - 9:55 PANEL with Texas Slim, Jason Wrich, and Marty Bent; Charles Mayfield as moderator.
Why are we here? A look at why we need a new form of money in bitcoin, advantages of bitcoin; why we need to focus on highly-nutritional meals now and for the future; the breakdown in supply chains and confronting future shortages.
10:00 - 10:40 – THE FUTURE PRODUCER with Cole Bolton
Regenerative agriculture – how to start, hurdles to consider, where bitcoin fits in, connecting with consumers and local outlets.
10:45 - 11:25 – FAITH AND BITCOIN with Jimmy Song
Describes how a broken financial system creates worldwide inequality and how Faith driven investors can fix it with bitcoin.
11:30 - 12:30 – lunch
12:30 - 1:10 – CAN WE SOLVE DECLINING HEALTH? with Mary Caire, MD
General health in the US was in decline long before COVID. Dr. Caire will discuss how pure protein combined with education on nutrition can protect our youth and future generations.
1:15 - 1:55 – BUILDING YOUR OWN BUSINESS with Teresa Martin
An examination of and frameworks required for a strong start – whether you developed an idea during the pandemic or now find yourself out of work and looking for the next option.
2:00 - 2:40 – TRANSACTING WITH BITCOIN with Michael Atwood
How the Oshi App works to connect consumers with businesses – for quicker transactions, lower fees, and transactions directly peer-to-peer.
2:45 - 3:25 – HODL IT, JUST A LITTLE BIT with Parker Lewis
Steps for saving bitcoin a) on a daily/regular basis, b) for retirement (through 401K and other retirement investments or rollovers), and c) on the business balance sheet.)
3:30 - 4:00 – WHAT NEXT? with Texas Slim
Summary remarks for how we can continue to improve and impact the future.

Sunday, April 24, 2022

  • 9:00AM: Devotional at “Cross of Kerrville” at 520 Benson Drive, Kerrville, TX 78028

Matthew 4:4 - Man shall not live by bread alone, but by every word that proceedsout of the mouth of God.



The Beef Initiative Founder and podcast host of Texas Slim's Vision; operator of @modernTman and founder of and Will discuss and provide an overview of the organization, goals, and increasing access to healthy, locally-raised beef, and the importance of #FoodIntelligence in our daily lives.


Third-generation Texas rancher, with K&C Cattle. Cole will explain what ranchers face today, the importance of developing options for more local beef processors, and building a business that connects with local restaurants and consumers.


Founder of, a media company focused on Bitcoin, beauty and freedom in the Digital Age.


Host of the podcast Bitcoin Fixes This and avid bitcoin advocate, developer, and author. He has been contributing to open-source bitcoin projects since 2013 and speaks about being a Faith driven investor.


The general state of health in the US was declining long before COVID. Increasingly, people have suffered from diabetes, cardiac, and pulmonary issues related to weight and hormonal imbalances. Dr. Mary Caire will discuss how pure protein along with education around nutrition can protect our youth and future generations.


Business strategy consultant, Kerrville native. COVID increased the need for remote working as well as provided time for many people to consider new business ventures. Now, we’re also seeing people at risk of losing their employment, who may decide to create their own businesses. And, specific to The Beef Initiative, there will be ranchers and partners who may want help to start or grow a business. Teresa will outline the elements of a Feasibility Study, Business Plan, and Marketing/Communications Plan.


Bitcoiner and founder of Oshi, (a mobile app helping small businesses, consumers, and local bitcoiners leverage the lightning network to empower their communities). Michael is committed to exploring the intersection of bitcoin and local commerce, providing the tools needed to facilitate grass roots bitcoin economies across the globe.


Head of Business Development with Unchained Capital. Parker regularly writes a series on bitcoin called Gradually, Then Suddenly which helps explain why bitcoin exists and how it works. Unchained Capital is a bitcoin financial services company based in Austin, Texas and offers multisig custody services as bitcoin-backed lending, and other financial services.


First-generation Colorado rancher. Jason will dive into regenerative ranching in the arid west, land acquisition challenges and strategies, and the importance of living a life of intentionality. Wrich Ranches

The Beef Initiative Mission:

To save lives and heal by providing the purest form of animal protein available; to educate and to build community.

The Problem:

Today’s world is full of broken or dysfunctional systems. There has been a marked decline in and a disruption of:

  • General public health and children’s health,
  • Supply systems to bring nutrient-dense meals to the dinner table,
  • Retirement savings and the value of the US dollar, and
  • Locally-integrated, independent community services.

The Solution:

The Beef Initiative Regional Conferences will address solutions, answer questions, and educate attendees through Sound Money, Sound Health, and Sound Future.

  • Sound Money: why we need “Sound Money,” how bitcoin compares to the US dollar as a store of value, and what bitcoin represents for families, communities, ranchers, and businesses related to the beef industry
  • Sound Health: discussion of recent declines in health (acutely low rates of testosterone in young boys, endocrine disruptors, ability to find the right doctor); reconnecting well-being back to healthful eating, what that means and what is required (such as Regenerative Agriculture, food preparation, and shopping/resources)
  • Sound Future: how to plan or adjust retirement saving in a volatile future, ideally reducing risk from a declining US dollar; and how to educate and develop young leaders for strong businesses, communities, and families


To save lives and heal by providing the purest form of animal protein available; to educate, and to build community.


Showcase solutions for healthier lives and healthier budgets - through local cooperation.


One of our prime objectives is to connect you and your family directly to farmers, processors, shippers, chefs, and other like-minded families.


We believe it’s important to employ our talents and abilities to meet the needs of those less fortunate. TBI’s twofold approach focuses on collaborating with individuals and organizations to bring them pure animal protein as a nutritional source; and also increase their knowledge of how to use it for better health - and the health of their loved ones. We will help TBI members develop, produce, and share their unique stories and points of view with their customers and partners. We will help facilitate a range of communication efforts, including podcasts, video, key platform interviews, social media, webinars, and more.

Questions? [email protected]

More about The Beef Initiative:


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Refund Policy:

No refunds or returns.

Cancellation Policy:

An event can only be canceled by the venue and/or event organizer. If the venue or event organizer cancels an event, you will be refunded within 4 business days of the event date for your purchase.

The Beef Initiative Conference - Kerrville, Texas poster
The Museum of Western Art
1550 Bandera Hwy.
Kerrville, TX 78028
(830) 896-2553